As the pressure for talent continues, the AICPA is looking for ways to encourage high school students to pursue the education they need to become accountants - and to remember who their friends were along the way.
The AICPA's Web site, "Start Here. Go Places," targets high school students in an effort to build awareness and change perceptions about the profession. The site includes videos, games - including one where virtual CPAs turn around a struggling music label and others where they track down financial wrongdoers - a discussion of needed skills and even a personality test, all in a way-cool package that looks everything like a youth-oriented site, and little like an accounting site. (That's a good thing.)
"There are a lot of jobs, but not a lot of people to fill them," the site notes in its College and Scholarships section. "It doesn’t take an accountant to figure out that translates into higher salaries and greater job security for accountants."
Start Here. Go Places
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