The Journal details how a name that’s insufficiently unique can make it difficult for prospective employers to confirm details on an applicant’s resume, such as published research papers. The newspaper labels such digitally invisible people as “unGoogleables,” and relates their complaint that “being crowded out of search results actually carries a professional and financial price.”
Read his item, or the whole Journal article.
You're a Nobody Unless Your NameGoogles Well [WSJ - $]
Don’t Be Digitally Invisible [JITM]
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